As a single mum, finding time and/or money to get my projects off the ground is pretty tough. But, with my trusty computer to hand, I can work whenever and wherever it suits me, and I can do all my organising and advertising for free. And, although I was reluctant to "do the Facebook thing" at first, I have to say that these days the social media are the sharpest tools I have at my disposal. And I don't just use it for myself, but for all the small businesses, community groups and charities that I work with.
For some, sites like Facebook and Twitter can be hard to find your way around... so that's why I've started providing informal Social Media Training sessions. If you are running a community project, or starting a small enterprise on a low budget, then you really should consider using the social networks to promote your work.
If you've already tried looking at newspaper, magazine and radio advertising, you'll know that it's scarily expensive... it's sobering to realise just how much of government funding gets channelled through advertising budgets. And, the cost is always a risk, as they are broad platforms and you might not be reaching the right people.
Your social networks allow you to spread the word for free, to really develop a personality for your project, and to target people who will actually be interested in what you're doing! All you need is a few basic skills to learn how best to use your chosen networks, and a bit of mindful "Social Netiquette".
So learn to love your social networks.... come and join us for one of our twice-monthly sessions day at the excellent Sheelagh na Gig bookstore, Cloughjordan, and learn your way around them. You can even learn how to develop and publish your own websites for free, with no mindboggling computer language! Be sure to bring your laptop, buy a cup of delicious hot chocolate from Liz on your way in, and get ready to start networking! Sessions cost just €4.00 for 2 1/2 hrs, including free internet access.